EU shipping is temporarily suspended

Pentagram: Living by Design

Adrian Shaughnessy, Tony Brook


Five years in the making, an in-depth survey of Pentagram from its beginnings in 1970s London to its current status as one of the powerhouses of international design

See Inside


Pentagram: Living by Design (two volumes) is the definitive statement on 50 years of Pentagram. This is an in-depth survey of the group from its beginnings in 1970s London to its current status as one of the powerhouses of international design.

Book one, The Biography, offers a comprehensive analysis of the group, its partners, its achievements, its multidisciplinary approach, and its unique business model. This is accompanied by a plethora of images (some never published), a visual essay of Pentagram’s work across four main sectors, a selection of partners writings, a Pentagram family tree, and much more.

Book two, The Directory, has profiles of 50 partners, past and present, accompanied by extensive coverage of their work. It’s a stellar roll call: from the five famous founders to some of the most celebrated names in contemporary design. It also includes a list of everyone who worked in the firm’s various offices.

Both books are designed by Tony Brook and the Spin design team and use a range of paper stocks and special colours.

Read More


'If you want an in-depth look at some of the best work created by some of the best designers in the past fifty years, this book is for you'
Creative Bloq

Product Information

Book Details

Format: Hardback

Size: 27.1 x 21.7 cm

Extent: 1392 pp

Illustrations: 3500

Publication date: 12 October 2023

ISBN: 9780500027462

About the Author

Adrian Shaughnessy is a graphic designer, writer and senior tutor at the Royal College of Art, London. He has written numerous books, including a recently published compendium of his design journalism, Scratching the Surface, and monographs devoted to legendary designers Herb Lubalin and Ken Garland. He regularly contributes to design publications and blogs such as Design Observer, Eye, Creative Review and Design Week. In 1988, Shaughnessy co-founded design studio Intro; today he runs ShaughnessyWorks, a consultancy combining art direction, writing, editing and lecturing, and is a co-director of Unit Editions. He is a member of the Alliance Graphique Internationale. Tony Brook is primarily a designer, but also a publisher, collector and curator. Brook founded SPIN, his south London-based studio, in 1992, and is a co-director of Unit Editions. He is currently a visiting professor in Graphic Design at the University for the Arts, a specialist arts university in the South East of England.