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'For the information design junky... this is essential reading. Schwesinger's take on the medium is almost a call-to-arms' Creative Review
Overview
Filling in forms affects all our lives, yet as an aspect of design, forms are often overlooked. This unique sourcebook shows what good form design can achieve.
Order forms, invoices, applications and questionnaires should be designed to focus on the essentials and so make the communication of information faster and simpler. But if a form is too complicated, confusing or obscure, it can become a barrier to communication, wasting time and money and harming perceptions of a business or brand.
Successful forms do exist – efficient, streamlined and even stylish – but they are a real challenge to create. Packed with practical advice and inspiring ideas, The Form Book brings together a comprehensive collection of great designs for both print and digital media, showcasing a range of thoughtful, elegant or witty approaches to form creation.
Product Information
Book Details
Format: Quarterbound/PLC (no jacket)
Size: 29.6 x 21.0 cm
Extent: 324 pp
Publication date: 24 May 2010
ISBN: 9780500515082
About the Author
Borries Schwesinger is a freelance information, book and corporate designer. He is particularly interested in exploring design principles of forms and other standardised means of communication.
