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The Karl Lagerfeld Campaigns

Patrick Mauriès, Karl Lagerfeld


The definitive book on Karl Lagerfeld’s pioneering and irreverent campaigns for Chanel, as photographed by the designer himself

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When Karl Lagerfeld was named at the helm of the fashion house in 1983, he set out to radically shake up and update its image – not only through bold collections but also, from 1987 onwards, by choosing to shoot the house’s campaigns himself, a move that was unprecedented for a fashion designer.

Conceived in collaboration with Karl Lagerfeld and the House of Chanel, this definitive publication opens with an essay by Patrick Mauriès before exploring the campaigns themselves, organized chronologically. A carefully curated selection of images showcases hundreds of spectacular clothes worn by the top fashion models – and personalities – of each era, from Inès de la Fressange, Claudia Schiffer, Kate Moss and Cara Delevingne, to Kirsten Stewart and Lily Rose Depp, captured in glamorous locations, from Coco Chanel’s Paris apartment to the French Riviera or LA.

Presented in a high-end, slipcased package, Chanel: the Karl Lagerfeld Campaigns offers an unrivalled overview of the house of Chanel as seen through the eyes – and lens – of Karl Lagerfeld himself.

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'Presents the caricaturable couturier’s work as a master of still and moving imagery, showcasing Lagerfeld’s greatest campaigns'
Architectural Digest


'A perfect salon coffee-table book to inspire – an absolute must-have'

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Product Information

Book Details

Format: Flexibound in slipcase

Size: 27.7 x 19.0 cm

Extent: 560 pp

Publication date: 27 September 2018

ISBN: 9780500519813

Contents List

Preface • Introduction • The Collections

About the Author

Patrick Mauriès is a writer and publisher of many notable titles on fashion and design, including Jewelry by Chanel, A Cabinet of Rarities, The World According to Karl and Fashion Quotes to name a few, all published by Thames & Hudson.

Karl Lagerfeld is a German fashion designer, artist, and photographer based in Paris.